Free workshop replay: How to set up your lists and data to get results

We all know that we should be getting our prospects and customers on a mailing list.

What’s the best way to set that all up… and what happens next? There’s a bewildering range of tools out there to help you collect and automate your marketing emails, so let me take you through:

The two main types of list you need, and how to plan out your subscriber journey for both
How to give your subscribers a more personal experience, so they don’t feel like a number in a database
How to use digital tools to build a relationship with your audience and get repeat sales, on a tight budget and without it taking up too much of your time
Confused by landing pages, automated emails vs broadcasts and tagging? Should you use pop ups and lead magnets? In this workshop I give an overview of what you need to know.

Click here to watch the recording of this workshop I delivered for Drive The Network.

And don't forget you can get more resources to help you with your email marketing in my Free Business Toolkit.

Categories: Email marketing